There are various layers that mediate between people and the way they live their lives, influencing what they think, how they interact, and how they feel within the world around them. Whether driving consumption, maintaining authority, progressing culture, or sharing information, organizations are part of a matrix of intermediaries on which economies are built. There's undeniable fragility in the relationships between people and these influences, because they’re changing. Some are emerging, some declining, some adapting—and all hold significance to people’s lives. This is putting society into a state of flux, where people are now deconstructing everything as they try to figure out who they are in the world.

This was an international collaboration. I was facilitating signals- and scenario workshops for the Nordic studios, as well as research and synthesis of insights, to finally create the 5 major trends.